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MediaWorks: looks to replace Sales Boss
Wednesday 15 February, 2012 (New Zealand)

MediaWorks TV is recruiting for a Director of Sales to replace Linda Farrelly, who has resigned and is taking complete time out for six months. She will rejoin the company in a consultancy capacity later in the year.

Adspend: head above water - just
Screen Hub
Wednesday 25 January, 2012 (New Zealand)

Think TV claimed a “healthy” growth in TV ad revenue for NZ broadcasters last year, but the spend barely tipped on the right side of NZ`s 2011 inflation figure of 1.8%.

Iron Lady: remembers to help fight against dementia
Ageing Agenda
Friday 13 January, 2012 (Australia)

Consumer advocacy group, Alzheimer’s Australia slotted a ‘Fight Dementia’ advertisement right before screenings of Iron Lady in selected cinemas across Sydney and Melbourne.

It`s Time: Australian film has audience of three million
On Top
Monday 5 December, 2011 (Australia)

Is this the most successful Australian short of all time? Yes, unless you se see it as an extended TVC, where those numbers are par for the course.

Saatchi: turns on art buyers
The Guardian
Monday 5 December, 2011 (U.K.)

Charles Saatchi, huckster god, turns on the only way that visual artists can make any money - treating the work as investments. Behind every art form is a system for monetisation.

Networks: different plans for advertising
NZ Herald
Wednesday 30 November, 2011 (New Zealand)

MediaWorks considers giving its online partnership with Cudo the chop, TVNZ thinks 7 would make a nice shopping channel.

Taika Waititi: supporting the Brits
Screen Hub
Friday 4 November, 2011 (U.K.)

Taika Waititi directs a Cadbury-funded short to support UK athletes in the (loooong) run-up to the London 2012 Olympics. And a damn fine job of it he does too.

iiNet: ad pulled over subliminal advertising
ZDNet
Wednesday 2 November, 2011 (Australia)

A new ad for iiNet featuring a hidden message within two frames has had its on-air approval withdrawn, following allegations that the ad breached rules on subliminal advertising.

MediaWorks: appoints Richard Fenner as BizDev Director
MediaWorks
Wednesday 2 November, 2011 (New Zealand)

MediaWorks TV has appointed Richard Fenner to the newly created role of Business Development Director. Starting today, the role sees him working closely with the Sales team to identify new clients, projects and opportunities for the network.

Adgate: new version from Adsend
Monday 31 October, 2011 (Australia)

Adsend, Dubsat’s cloud-based display advertising, preflighting, colour management and delivery service, today announced the launch their latest version of AdGate – their workflow engine for advertising agencies and publishers wanting to integrate press advertising booking schedules to further automate production workflows.

Self-promotion: TVNZ and MediaWorks both winners
Screen Hub
Friday 21 October, 2011 (New Zealand)

TVNZ and MediaWorks both came home from Sydney with extra baggage after winning a clutch of gongs at Sydney`s PROMAX awards and conference in Sydney. Three golds and a pair of silvers weighed down TVNZ`s carry-ons; a gold and two silvers went MediaWorks` way.

John Waters at the Mercury Cinema
Monday 17 October, 2011 (Australia)

Set to coincide with his live tour of Australia, The Mercury in association with BigPond Adelaide Film Festival is curating a weekend retrospective of John Waters films. The great American auteur`s early films defined a new aesthetic and storyline for the screen that had never before been seen and the Mercury is proud to show some truly original and, in hindsight, important cinema.

Spark PHD: sole Kiwi nominee at FMA
Screen Hub
Wednesday 12 October, 2011 (New Zealand)

The Festival of Media Asia is the second regional spin-off from the Switzerland-hosted Festival of Media, the first being The Festival of Media LatAm. The inaugural Festival of Media Asia runs 13 – 15 November in Singapore, with the awards handed out on the final evening.

TSV: and the dollars it will bring
Think TV
Friday 7 October, 2011 (New Zealand)

ANZA organises a seminar on the implications of Nielsen`s shift to a larger sample size and capturing time-shifted viewing data from next year.

Hugh Jackman: gets gig as Audi hood ornament
Auto Guide
Friday 30 September, 2011 (Australia)

Hugh Jackman has been appointed a Brand Ambassador for car maker Audi.

Online video adspend: on the up and up
Warc
Friday 23 September, 2011 (Australia)

There are predictions that the amount spent on video ads in Australia will increase from $54m to $311m in just five years.

Interactive Live Advertising: when saying no is not enough
The Australian
Tuesday 20 September, 2011 (Australia)

The future of advertising is in Near Field Communication, which naughty anarchists might see as a target for an Accurately Thrown Brick.

MIFF: Clemenger gets attention for the ads
Ad News
Friday 16 September, 2011 (Australia)

Plenty of jostling for the Melbourne Advertising and Design Club (MADC) awards.

Seven: placement howler provokes Maccas to run and hide
Adnews
Thursday 15 September, 2011 (Australia)

Seven`s product placement deal was not sanctioned by McDonald`s it seems. The network violated those rules about selling food to tots all by itself. Will they send Maccas a bill?

RWC: broadcasters add pre-match ads
NZ Herald
Friday 9 September, 2011 (New Zealand)

90 seconds of ads will split the haka from the kick-off, allowing viewers a last chance to grab a beer or get rid of the last one before the game gets underway.

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